A lot of businesses and corporations use promotional logo pens for many reasons. They are very functional and provide an easy as well as effective advertising medium. If you are thinking about using promotional logo pens, here are some of the benefits you should expect to enjoy.
1. Very Useful
Who doesn’t use pens? Even better one pen might have more than user. People always borrow and fail to return pens. Therefore, you will get free advertising for your business when using promotional pens. They are the best freebies to get out there if you want your business to become visible instantly. It’s common for people to stop and look at what’s written on a pen before they proceed with their writing. Your business will be getting the exposure it needs without too much effort.
Having promotional pens for your business will not cost your business a lot of money. You can actually make a huge saving if you buy these promotional pens in bulk. Even better, they are very easy to give out. If you look at the cost of a pen in the market, you will find that it’s just a few cents so it makes a lot of sense to use them as promotional items. Even better, the branding is easy enough because you don’t have to go all the way but simply write your company’s name or logo.
3. Free Advertising
Since people borrow pens a lot, they travel very fast. You never know where one of your pens will end up so you are simply getting free advertising for your business. There is a chance that some of your pens will even reach people who were not targets originally. You are getting your business known out there and you will get a lot of traction once people come across your pens.
Promotional pens come in different styles and sizes, depending on your marketing needs. You can choose anything from cheap plastic pens to the expensive options and enjoy the same marketing benefits. You can even go further and introduce an entirely fascinating theme to make sure people will not put your pens down. You should spark some conversations by using the most interesting themes for your pens.
5. Easy Recall
You can add your business name and logo on the pen for the most visibility. Whoever will be using your pen should see the logo and the name and might go ahead to search your business if they need to. Sparking such interest from such a small item is not a joke. You’re not sure how many customers you are getting per day because you simply decided to use promotional pens. Remember, even if people don’t like your business, they can continue using your pen because it’s an item they need.
In conclusion, promotional pens play a huge role in marketing for both large and small firms. Remember, people can’t throw away pens because they need them unlike business cards. Therefore, choose the right type, size, shape, theme and branding message on your promotional pens for ultimate exposure.